About
Hi, I'm Crista.
I am an organic content strategist. I help chiropractors, medical-grade red light therapy clinics, natural dentists, and holistic health practices become the found-and-trusted provider in their local area.
I started focusing more intentionally on organic growth because I believe people like to support people. When a business shows up authentically and consistently, potential clients get the chance to know who they are, understand what they offer, and develop trust over time.
Background
A decade in social media, now pointed at the whole picture.
I have over a decade of experience in social media management. That experience taught me that people want to support people, and that consistency is what earns attention worth having.
I recently expanded into SEO and web design, with a focus on bringing the pieces of organic marketing together rather than treating social media, search, and websites as separate strategies.
SEO and web design are my newest areas of specialization, intentionally added to an established social media and content background. My credibility sits on the decade of social work, the results I am already generating for clients, and a strategy that connects every channel.
How I think about it
The strategy is not about getting attention. It is about making the right person feel confident taking the next step.
01
The website creates the foundation
Everything else points back to it, so it has to be clear, trustworthy, and easy to act on.
02
Google Business Profile gets you seen locally
It is how your practice shows up at the moment someone nearby is searching.
03
Social media builds the relationship
It shows who you are, what you know, and what it feels like to work with you.
Professional, without the corporate distance.
I care about relationships and I care about results. Those two things are not in tension: the more your online presence sounds like a real person who knows what they are doing, the more it earns you calls, bookings, and foot traffic.
Open to a quick conversation?